The Filter wins MGM’s EPIX as new client

MGM has chosen TV personalization experts The Filter to deploy their proven, machine learning-led recommendations and search solutions across the ‘EPIX NOW’ OTT service. The Filter will be supplying a range of data science, personalization solutions including ‘Recommended For You’, ‘More Like This’ and personalized search to engage and delight EPIX NOW users. Moreover, EPIX…
Read more

Churn Intervention Tool at the DPP

The Filter has been selected by the Digital Production Partnership to present its new Churn Intervention Tool at the DPP speed pitching event on Thursday 3rd September 2020. As most trade shows and industry gatherings have been cancelled in the wake of Coronavirus, the DPP has developed an exciting new format based on a three…
Read more

Mood, mode and context

We are not just one person. One of the challenges of personalisation is that each of us combines many moods, modes and contexts in a single human being. My mood differs from one day to the next as I move from relaxed to busy. My mode moves from work to parenting to sports fan to…
Read more