10 Trends in the OTT market in 2021

New Content will still be King With the constraints on the movie and TV production industry with the global pandemic, there is a challenge for many production houses in bringing new content to market. Many scheduled productions have been delayed or release dates put back due to Covid, but the reward for launching new content…
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Has Netflix got the perfect OTT home page?

As part of our day job providing personalised customer experiences driven by data science, The Filter helps power and reviews many video-based user interfaces for many different content platforms. These range from emergent OTT services through to complete household, digital set-top-box services and across many genres including box sets, films, catch-up, sports, kids and music.…
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It’s Beginning to Look a Lot Like Christmas

It’s Beginning to Look a Lot Like Christmas: Seasonal viewing on streaming services With the holiday season right around the corner and the UK going into a second lockdown, VOD services can expect a spike in user traffic over the next few weeks. Analysis of historical viewing habits in the UK shows that Christmas themed…
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