Caroline Cardozo is Director of Personalisation and Discovery across Sky Europe. In this fascinating interview, Caroline shares her thoughts on best practises in personalisation, how Sky data science and editorial teams work together and what she sees as the future for personalised customer experiences. Well worth a listen!
About The Filter
The Filter provides bespoke UX and marketing personalisation for OTT and DTV companies. Based on our curated data science especially designed for video platforms, we have proven to move the dial for core KPIs such as content engagement, viewing time and churn. We offer a managed service approach and so continually optimise with for clients. Our low effort, API based cloud integration means we can be up and running in weeks.