AI personalised for you,
your content and your viewers

DEEP UNDERSTANDING OF TV CONTENT & VIEWERS
DATA SCIENCE PERSONALISED FOR EACH CLIENT – NOT OFF THE SHELF
SIMPLE INTEGRATION WITH YOUR DATA ECOSYSTEM
CONTINUAL DEVELOPMENT WITH YOU & YOUR TEAMS

What our clients say 

“Since selecting them as a supplier, we’ve been delighted with how The Filter team has worked continuously with us to generate meaningful recommendations for each customer. It has been an effortless and pleasurable experience to integrate with them.”

Sacha Stanton, CTO at EPIX

The Filter can significantly increase customer engagement of your content.


We use our deep TV understanding to craft data science solutions to showcase to your audience the content they really want to watch. Driving views, loyalty and revenue.

There is no black box solution from us. Our bespoke solutions are designed specifically for your content and your customers, integrating seamlessly into your data ecosystem and maximising the potential of rich data insights.

Our clients include

What we do

PERSONALISED CONTENT ENGAGEMENT

Maximise viewer engagement with solutions such as recommendations, more like this, trending and most popular by means of state-of-the-art machine learning technology.

PLATFORM AND USER ANALYTICS

Insights into your data and customers via our analytics studio, delivering automated, dynamic reporting on key performance metrics in addition to bespoke deep dive analytics to inform and steer business decisons. 

METADATA
ENHANCEMENT

Enhance your metadata with additional rich sources of tailored data inputs for improved connections between customers and products, optimised for your catalogue, your platform and your customers.

TARGETED CONTENT MARKETING

Increase your audience engagment through intelligent push notifications, combining rich user history with automated, tailored marketing content that provides your customers with the very best in user experience.

EDITORIAL
OPTIMISATION

We work with your editorial team to optimise key peices of content and how they are served, whether through a hero banner or curated carousels, ensuring editorial content and algorithm work hand in hand.

CHURN
REDUCTION

Reduce your audience churn rate through our churn reduction solutions which identify the key to signals of users who are most likely to churn and provides tactical methods to re-engage customers to your service.

Contact us today

GET IN TOUCH

Latest News

New CEO appointment

The Filter board is pleased to announce that it has appointed Damien Read as its new CEO effective from 5th October. Damien has over 20 years experience in digital TV having worked[…]

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The Filter launches new OTT search tool

Recognising that search is playing an increasingly important role in content discovery, The Filter has this month launched a new advanced search tool to support our clients in VoD and[…]

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The Filter wins MGM’s EPIX as new client

MGM has chosen TV personalization experts The Filter to deploy their proven, machine learning-led recommendations and search solutions across the ‘EPIX NOW’ OTT service. The Filter will be supplying a[…]

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